We increasingly use quantitative data to monitor change processes, inform decisions and understand human impact on the environment. With the right indicators, we can understand whether we are actually achieving the goals we - as a company, organisation or public authority - set for ourselves. With more comprehensive monitoring systems, we can even say something about which of the initiatives we launch are particularly effective and thus strengthen our action plan.

However, data is not neutral, and our choice of indicators often determines what we pay attention to. A critical approach to indicators that scrutinises both the quality of the underlying data as well as the relevance of a given indicator is therefore crucial for indicators and monitoring systems to generate value.   

What can we do? 

We live in a data society, and at NORION we understand how this data can be translated into informative indicators and monitoring systems. For two decades, we have collected and processed large amounts of data, developed and evaluated indicators and entire indicator sets. We have analysed how to measure complex entities such as the circular economy and eco-innovation, developing typologies, indices and methods. We have also helped companies identify indicators to monitor their progress towards more sustainable operations.

We take a critical approach to data and always see data utilisation in a larger and strategic context. We have in-depth knowledge of current indicator evaluation methods (such as DPSIR and RACER). We have also looked at how to utilise the data streams that digital technologies bring with them.

NORION offers concrete advice on sustainable business development for small and medium-sized enterprises. Read more here about how NORION can help your organisation.