Frida er Norions kommunikations-blæksprutte, og hun bidrager særligt med konceptudvikling, kreativ sparring og produktion af indhold i form af bl.a. videoer, artikler og kampagner. Hun står for Norions tilstedeværelse på sociale medier, afvikling af events, testimonials samt indhold til Norion.dk. Derudover rådgiver hun virksomheder om bæredygtighedskommunikation og sikrer den rette formidling af spændende projekter gennem f.eks. videoproduktion, webinarer eller SoMe.
Frida has experience in communicating sustainability initiatives to specific target groups, ensuring that the messaging captures attention, provides insight, and resonates at eye level. She achieves this through her sharp eye for target audiences and her strong skills in conveying specialized knowledge. She excels in strategic campaign development, stays up to date with the latest social media trends, and can create engaging content—both written and visual.
Frida holds a master's degree in Communication from Aalborg University, where she has worked in a project-oriented manner and developed a solid methodological and theoretical toolkit within political, external, and internal communication.